AI Insights · Timothy · March 2022
Top 5 Hasbro Games Apps Performance in the Middle East, Q1 2022
A detailed look at the performance of the top 5 Hasbro games apps on a unified platform in the Middle East for Q1 2022. Data includes weekly downloads, revenue, and active users trends.
In Q1 2022, the performance of the top 5 Hasbro games apps on a unified platform in the Middle East revealed a range of trends across downloads, revenue, and active users. The data, provided by Sensor Tower, offers valuable insights into the market dynamics for these popular games.
PJ Masks™: Hero Academy had a notable peak in weekly downloads, reaching nearly 22K in the week of January 31. However, downloads gradually decreased to around 3.6K by the end of March. Revenue saw fluctuations, peaking at $143 in mid-February before declining towards the end of the quarter. Active users mirrored the download trend, peaking at 25.5K in late January and decreasing to roughly 11.4K by the end of March.
For Epic Prankster: Hide and shoot, weekly downloads were relatively stable, with a slight decrease from 12.9K in late January to 7.7K by the end of March. Revenue remained consistent, peaking at $338 in late December and maintaining an average around $200 throughout the quarter. Active users showed a significant drop from 27.3K in mid-January to approximately 4.9K by the end of March.
PJ Masks™: Moonlight Heroes saw its weekly downloads peak at 13.2K in early February before falling to 4.6K by the end of March. Revenue remained modest, with a high of $35 in early March. Active users peaked at 21.3K in early February, then gradually decreased to 11.1K by the end of March.
My Little Pony Color By Magic experienced a peak in weekly downloads at 6.6K in mid-January, followed by a decline to around 3.3K by the end of the quarter. Revenue was relatively stable, peaking at $664 in late February. Active users saw fluctuations, peaking at 18.3K in late March, up from 13.3K at the start of the quarter.
Lastly, MY LITTLE PONY: MAGIC PRINCESS maintained a steady download rate, peaking at 4.3K in late December and ending the quarter with 3.2K downloads. Revenue was highest in late December at $1.6K, with a general downward trend to $958 by the end of March. Active users remained relatively stable, starting at 22.4K and ending at 18K.
For more detailed insights and data, visit Sensor Tower.
